Specialty Snacks Drive 70 Percent of Category Growth
Health, wellness, and specialty products are driving a disproportionate number of sales in the nearly $90 billion snack industry, with such items accounting for 20 percent of products and 70 percent of dollar sales growth, said Molly Hjelm, vice president of marketing for SPINS at the Sweets & Snacks Expo, Tuesday. “Consumers are really looking…